The Adoption of Third-Party Data by Fleet Operators
Fleet owners are increasing their adoption of connected vehicle data to offer better services and run more efficient fleet management operations.
👉🏼 Only 8% of fleets are actively using connected vehicle data, but 78% of the larger fleets (>500 vehicles) are in the process of adopting connected vehicle data services to enhance fleet solutions.
Companies are also increasingly moving beyond simply using vehicle location data to incorporate CAN-bus data that provide additional driving behavior and contextual information. The more advanced companies “cross-fertilise” vehicle- captured-data with external data to develop richer and more connected experiences.
By leveraging the value of this data fleet owners can:
Enable location services (e.g. optimized routing & anti-theft)
Save on repair costs with predictive maintenance
Improve safety and productivity through driving coaching
Offer personalized recommendations and notifications
The data flow is increasingly bi-directional, with many fleet operators now making their data available through marketplaces to connect with third-party organizations.